Why culture is important in doing international business

Introduction In the business world today, borders are blending and multi-national mergers are causing many company nationalities to become indistinct. As the globalization of markets rapidly increases, many companies are finding international expansion a necessity of competition. The world is greatly affected by this movement towards a global market, and many companies are finding it extremely important to adapt to other cultures. The most considerable obstructions to successful international marketing involve misinterpretations and contrary views resulting from cultural differences. Being both aware of some of these issues and prepared to make the necessary accommodations can save companies time, effort, and a considerable amount of†¦show more content†¦(http://www.busrep.co.za/index.php?fSectionId=fArticleId=2337753). (2) Dragon, generally as a symbol of Chinese culture, and kung fu master, as a symbol of national pride, being defeat by American basketball, a symbol of American culture , are difficult to accept by most Chinese people. This is another typical failure sneaker giant suffered in foreign market due to ignorance of local society culture. Correspondingly, understanding importance of culture is a key factor if companies wish succeed in conducting international business. Generally speaking, understanding culture is able to benefit international business people in marketing products, managing workforces, and dealing with host country governments (Mahoney et al, 2001). (1) Source: Mahoney, D., Trigg, M.; Griffin, R. Pustay, M. (2001). International Business: A managerial perspective (2nd ed.). Australia: Prentice-Hall, Inc. p.372-3. (2) Source: Nike Walks A Fine Line As It Slays Chinas Dragon. Business Report, 8 Dec. 2004, from http://www.busrep.co.za/index.php?fSectionId=fArticleId=2337753 Marketing products Multinational Enterprises (MNEs) almost always attempt to sell their products and services into foreign markets so as to reach business most productive. Successfully doing business with international clients not only requires mastering international business rules and regulations, but also being similar with localShow MoreRelatedChallenges Facing The Human Resource Department1314 Words   |  6 PagesIssue: As international businesses become more common and globalization continues to boom, many challenges face the Human Resource Department. With employees and business spanning over many countries, continents and hemispheres, businesses will face cultural diversity, technology reliance, and many other risks that go along with international businesses. Human Resource departments have been forced to become more knowledgeable in the hiring, training and retention of managers in international businessesRead MoreEssay on A Tale of Two Cultures783 Words   |  4 Pages------------------------------------------------- Case Study 1 ------------------------------------------------- 1. If your international firm were doing business in Asia, would you feel partly responsible for these social trends? Is there anything that your company could do to ease the tensions these cultures are experiencing? Be specific. ------------------------------------------------- Our company has no direct impact in the changing social trends happening in Asian countries. There areRead MoreHuman Management Practices At Japan, China, And South Korea1218 Words   |  5 Pagesobjectives. We have heard the English terms culture, management terms, and business culture, which are commonly used business terms in America. Nonetheless, we don’t have much knowledge about international business terms. International business terms such as â€Å"wa†, â€Å"quanxi†, and â€Å" inhwa†, which are essential management terms in Japan, China, and South Korea. In this paper I will be analyzing my findings on the words culture, management terms, business culture, â€Å"wa†, â€Å"quanxi†, â€Å"inhwa†, what would be similarRead MoreJapan, South Korean, And America Management Practices1194 Words   |  5 Pagesobjectives. We have heard the English terms culture, management terms, and business culture, which are commonly used busin ess terms in America. Nonetheless, we don’t have much knowledge about international business terms. International business terms such as â€Å"wa†, â€Å"quanxi†, and â€Å" inhwa†, which are essential management terms in Japan, China, and South Korea. In this paper I will be analyzing my findings on the words culture, management terms, business culture, â€Å"wa†, â€Å"quanxi†, â€Å"inhwa†, what would be similarRead MoreInternational Human Resource Management : Understanding The Cultural Environment1257 Words   |  6 Pagesmore critical for international Human Resource Management: understanding the cultural environment or understanding the political and legal environment? Why? Include key terms and concepts from the textbook. While there are many various global issues that affect the International Human Resource Management to run efficiently, there are two key concepts that play a major role in understanding how to approach them with cohesive and a well coherent strategy; they are the International Human RecourseRead MoreInternational Hrm Case Study By Fiona Robson936 Words   |  4 Pagesissues indicated in a case study for expatriate – ethnocentric staff solutions. A - International HRM Case Study by Fiona Robson Based on the information you have at the end of Part 1, what do you think the key priorities should be? The key priorities, in this case study, should be a creation of a small but capable team for re-branding and setting up the business in foreign countries. Since company’s business plan contains significant growth and expenditure through Europe it is essential thatRead MoreInternational Marketing Essay926 Words   |  4 PagesIDISCUSSION QUESTIONS Chapter 1: 1. To what extent is a global approach to international marketing appropriate to firms in the Asia-Pacific? Global approaches are not always relevant to firms in the Asia-Pacific apart from alerting them to the nature of the international competitive environment in which they are likely to operate. A global approach is not an operating strategy for Indigenous small and medium scale exporters (SMEs) and is only partially appropriate for local subsidiaries ofRead MoreLatin American Culture Essay examples1050 Words   |  5 PagesLatin American Culture Latin America represents 1/10 of the worlds population, and geographically can be located from the land extensions of Mexico, until the Patagonia at Argentina. Some of the most relevant elements of todays culture in Latin America are; Religion, Values, Attitudes, Social structure, Social stratification, Language and Gift-giving hospitality. The predominant religion throughout history in Latin America has been Catholicism. From big cities to small villages, churches, basilicasRead MoreEffect of Culture in International Business Essay1492 Words   |  6 PagesIntroduction Culture is an important part of International Business. Culture is defining the collection of values, beliefs, behaviours, customs and attitudes of the member in the society. Culture is the behaviour that people act in the community. The characteristic of culture is also reflects learned behaviour that is transmitted from one member to another in society. There are also basic elements cultures such as social structure, language and religious. So the foreigner who wants to operateRead MoreCultural Environment Of International Business Essay1327 Words   |  6 Pages Cultural Environment of International Business Vanda Mallo Keiser University â€Æ' Abstract Understanding the management role relative to cultural influences is critical for today’s managers who want to interact proficiently across borders. One important concept which provides insight into the idea of intercultural aptitude is the notion of â€Å"mindfulness† or the ability to interact with others from different cultures. Managers must become more culturally sensitive since diversity in the workplace

Essay on Effects of Genetically Modified Foods - 1452 Words

Genetically Modified Foods have quietly become second nature to the U.S, it may surprise you just how many foods you are eating that have genetically modified ingredient. Experts say 60% to 70% of processed foods on U.S grocery shelves have modified ingredient. The mass demand for food around the world is pushing scientist to alter genetic material of the plants to make them stronger and able to withstand the harsh chemicals they are exposed to during the season. Growers use harsh pesticides of many sorts, to kill any wild weeds or to protect the plant from insects’; and the plant do not always react well to these chemicals. Other plants can’t handle the harsh weather changes or the climate they are being grown in, so that’s were genetic†¦show more content†¦Growers will spray their crops with many different chemicals to kill off any dust mite or any other plant eating insects or bugs, these chemicals usually help the plant but if applied in the wrong am ount or any miss calculation of the potency can harm the plant. Also a chemical called â€Å"Round up† is used to kill any unwanted wild plant growth; now this chemical can be very harmful to the plant I mean its exact purpose is to kill weeds. Now if the plant was stronger and genetically altered in a way that is could survive the exposure to these chemicals it would change everything, foods could be more easily mass produced and lees susceptible if not completely invincible to chemical harm. This is why Genetic modification has become so popular this last decade and has been applied to the foods we eat almost every day. (Peterson) Now even though genetically modified foods are easier to mass produce, the risks of genetic engineering are far greater than the benefit’s because there are still so many unknown outcomes and side affects it could have on the plant and the consumer. Now all genetic engineering is, is the process of speeding up natural evolution. Over time plants and animals will naturally evolve to survive in their habitat, their genes will alter and there characteristic eventually start to change. This process of evolution usually takesShow MoreRelatedThe Effects Of Genetically Modified Foods On The World1657 Words   |  7 PagesOctober 2015 The Effects of Genetically Modified Foods on The World Genetically modified organisms are one of the most important issues around the world today. Genetically modified organisms are defined as food that scientists apply special techniques to change the cell structure of plants or animals to make they could produce more fruit or not be affected by disease. Genetically modified foods are foods that are made from plants that have been changed in this way. Genetically modified organisms areRead MoreGenetically Modified Foods And Its Effects On Children Essay1756 Words   |  8 Pagesadded to the food parents prepare their children to eat that are affecting the well-being of their children. These chemicals are known as GMO’s, or otherwise known as genetically modified organisms. These GMO’s can be found in most processed foods that parents tend to make for quick dinners, in the juices their kids drink daily, and many of the non-organic produce that can be found in the produce department. As parents, identifying the foods that are genetically modified and the effects it has on childrenRead MoreGenetic Effects Of Genetically Modified Food750 Words   |  3 Pagesto disease† (p. 1). GM foods have the propensity to cause food allergies because of the change in the food’s genetic make-up or the means used to modify the food. The addition of unnatural genes – that creates the transgene – in the food interferes with its normal functioning and this may disrupt the plant’s acquisition of nutrients from the soil as well as cause reactions in those consuming the food. Weirich (2007) notes that the new protein the genetically modified food originates from a sourceRead MoreThe Harmful Effects Of Genetically Modified Foods2292 Words   |  10 PagesCorporations continue to ignore the serious physiological effects of genetically modified foods, and pollution in water. In the 21st century, governments and corporations must be held accountable, which range from cancer, brain damage, cl inical depression to criminal activities. Continued lack of political will and the prevalence of concern for profit over health is unethical. Majority of the working class in America working minimum wage and cannot afford health care to cure their illness. The lackRead MoreGenetically Modified Food And Its Effects On The Consumer2314 Words   |  10 Pages2050, nearly 10 billion people will call Earth home. Food producers must increase food production by 70% in order to feed the increasing population (Rangel, 2015, para. 20). A solution to increase the production from farms across the globe is to genetically modify food. Scientists can manipulate the genes of different crops to increase the crops size, quantity, shelf life and even resistance to pests. In recent years, genetically modified foods have begun to show up in grocery stores across the globeRead MoreThe Effects Of Genetically Modified Foods On Human Health1379 Words   |  6 PagesWith progress in genetic engineering, f armers and scientists have changed the way in which food is grown and made, raising questions about these methods and their possible risks and effects. What is clear is that there is not enough information on the consequences of genetically modified foods on human health as of yet. Furthermore no agreement among the scientific community has been reached on the risks or safety of this technology, although it seems to possess wide, uncertain and, potentially dangerousRead MoreThe Harm Negative Effects Of Genetically Modified Food1068 Words   |  5 Pagesbiotechnology companies ahead of their responsibility to protect public health. By failing to require testing and labelling of genetically engineered foods, the agency has made consumers unknowing guinea pigs for potentially harmful, unregulated food substances, stated Andrew Kimbrell, Executive Director of the International Center for Technology Assessment (CTA). A  genetically modified organism (GMO)  is an organism whose genome has been altered by the techniques of genetic engineering so that its DNA containsRead MoreGenetically Modified Food And Its Effects On The World Economy2010 Words   |  9 PagesThe introduction of Genetically Modified Organisms, also known as GMOs, has dramatically affected the world’s food and drug markets. Plants can now produce more food, protect themselves from pests, and survive the harsh chemicals used to kill weeds (Driessen/Charles). Unfortunately, GMOs have many negative consequences. They can harm humans through unintentional toxins created by complications of the engineering process. Some GMOs produce pesticides, which may lead to the creation of pesticide-resistantRead MoreEffects Of Genetically Modified Foods On Health And The Environment1550 Words   |  7 Pagessaid, â€Å"Myths about the dire effects of genetically modified foods on health and the environment abound, but they have no t held up to scientific scrutiny. And, although many concerns have been expressed about the potential for unexpected consequences, the unexpected effects that have been observed so far have been benign† (â€Å"Nina Fedoroff†). With that being said, modified crops are not as bad as many people think. In fact, evidence has been found that genetically modified crops actually benefit theRead MoreGenetically Modified Foods And Its Effects On Human Health986 Words   |  4 Pagesinstead of food that is produced for the general public. Genetically modified organisms are organisms that are genetically engineered with hazardous chemicals to fit the agenda of large corporations. Genetically modified foods are detrimental because of the negative health effects on humans, the malformation of animals, and the damage to the environment. The chemicals used to create genetically modified food have been linked with diseases such as cancer. Upon the consumption of a genetically engineered

Murray Compensation Essay - 875 Words

Re: Murray Compensation, Inc. Facts Murray Compensation, Inc. (Murray), an SEC registrant that provides payroll processing and benefit administration services to other companies, granted 100,000 â€Å"at-the-money† employee share options on January 1, 2006. The awards have a grant-date fair value of $6, vest at the end of the third year of service (cliff-vesting), and have an exercise price of $21. Subsequent to the awards being granted, the stock price has fallen significantly. On January 1, 2008, Murray decreased the exercise price on the stock options to $12. This downward adjustment to the exercise price was made in order to ensure that the options continue to provide intended motivation benefit to employees. However, in addition†¦show more content†¦10 states that an entity shall account for compensation cost from share-based payment transactions with employees in accordance with the fair-value-based method. Under the fair-value-based method, the cost of services received from employees in exchange for awards of share-based compensation shall be measured based on the grant-date fair value of the equity instruments issued. A10-A17 discuss the acceptable methods of calculating fair value at the grant date. The grant-date fair value of the Murray options is $6. Following the guidance in Illustration 4(a), Share Options with Cliff Vesting, of FAS 123(R), compen sation expense for the years ended December 31, 2006 2007 is $200,000 per year (calculation attached hereto). However, at issue is the calculation of compensation expense for the years subsequent to the change in exercise price and vesting period. FAS 123(R) 51 states that a modification of the terms or conditions of an equity award shall be treated as an exchange of the original award for a new award. 51 further states that in substance, the entity repurchases the original instrument by issuing a new instrument of equal or greater value, incurring additional compensation expense for any incremental value. FAS 123(R) B182 states that in accounting for a modification of the terms of an award of employee share-based compensation, such transactions generally are transfers ofShow MoreRelatedHow Employees Can Be Motivated To Higher Levels Of Performance By Better Compensation Packages1732 Words   |  7 PagesAccording to history, the notion of compensation for work pre-dates to sometime between 10,000 BC and 1,000 BC during the Neolithic Revolution (Wikipedia). Back then, salt was used as payment till around 560 BC when coins came into circulation and money was invented (Wikipeida). Money became widely used as the payment for labour. To date, money is still the main medium of exchange between employer and employee. In today’s highly competitive market, organisations are often faced with increased competitionRead MoreEssay on Analysis of Comparable Worth and the Common Good2448 Words   |  10 Pagesimplemented through reclassification and compensation changes, which took place p rimarily from 1987-1989. New Yorks efforts toward equality were found to have produced adjustments averaging $685 annually per affected worker. Overall, the cost to organizations was found to be approximately 1% of payroll. The researchers postulated that pay gaps that remain after pay equity has been implemented must stem from causes other than biased classification and compensation systems. This finding leads them to concludeRead More Accounting for Compensation at a Company Essay806 Words   |  4 PagesRe: Murray Compensation, Inc. Facts Murray Compensation, Inc. (Murray), an SEC registrant that provides payroll processing and benefit administration services to other companies, granted 100,000 â€Å"at-the-money† employee share options on January 1, 2006. The awards have a grant-date fair value of $6, vest at the end of the third year of service (cliff-vesting), and have an exercise price of $21. Subsequent to the awards being granted, the stock price has fallen significantly. On January 1Read MoreBenefits Of A Person Focused Pay Program1409 Words   |  6 PagesPerson-focused pay systems convey that employees need to move away from viewing pay as a privilege. Simply, person-focused pay programs use compensation as a reward earned for gaining and fulfilling job relevant knowledge and skills (Stasheen, 2015). Likewise, it is contended that, the person-focused pay plan offers job enrichment and variation, and potentially flexibility in scheduling. Further, it can also allow a person to remain with one organization and learn the organization completely.Read MoreMabo Decision : Queensland Government1414 Words   |  6 Pagesownership of Murray islanders in the Torres Strait. It was acting by Murray islanders and the High Court upheld. Based on the successful legal case, there are some key issues in the process for Indigenous’ land rights, which were changed in Australia law and affect future rulings in Australia, such as the Native Title ruling of the Aboriginal people’s land rights after the High Court passed the Act in 1993; in addition, due to this alteration of Australian laws, it not only had a big impact of Murray islandersRead MoreCollege Is Not For Everyone1286 Words   |  6 Pages Not everyone would agree with the sentence above, especially Charles Murray. Charles Murray, a political scientist and author, believes college is not for everyone. Murray himself writes, But while it is true that the average person with a B.A. makes more than the average person without a B.A., getting a B.A. is still going to be the wrong economic decision for many high school graduates. I have to disagree with Murray on that because he overlooks the fact that when one is investing in collegeRead MoreAnalysis Of The Murray Darling Basin Authoritys Basin Plan1658 Words   |  7 PagesIntroduction (background information, purpose of the plan(sustainable basin balance),SDL,wentworth group. SDL: sustainable division limits The purpose of this report is to evaluate the Murray Darling Basin Authoritys Basin Plan (MDBA Basin Plan) revised in 2012 and the recommendations made by Wentworth Group as well as the comments made by regional industry and development groups and state governments. The previous version of this plan (the one released in 2010) has not met the its targets and hasRead MoreMabo Case1357 Words   |  6 Pagesdifferent acts were introduced and/or amended as a result of this case. The effectiveness of the law and the law reform in protecting the rights of individual and society at large is demonstrated throughout this essay. Eddie Koiki Mabo was born on Murray Island in 1936 and was an Indigenous Australian. In 1974, during a conversation with two academics, Mabo became aware to the fact that his family did not own their traditional lands and that it was, in law, owned by the Crown. The Queensland GovernmentRead MoreProstitution : The Exchange Of Sexual Services For A Monetary Compensation942 Words   |  4 PagesProstitution can best be defined as the exchange of sexual services for a monetary compensation. While prostitution has been both a economic and a public health concern for many decades now, there is approximately only sixteen million allocated for enforcing prostitution laws and negative outcomes associated with this crime each year (Murphy, 2010). Murray (2010) sought out to explore why it is exactly that women continue to remain in this lifestyle given the potential risks of prostitution. ThisRead MoreThe reconciliation of the Indigenous, has played a significant part in the history of Aust ralia and600 Words   |  3 Pageshas impacted many generations of Indigenous Australian’s throughout history. Eddie Mabo has played a significant role in the process of reconciliation between Indigenous Australians and the Australian government through his fight for land rights on Murray Island to be restored to their traditional Indigenous owners. Eddie Koiki Mabo has been significantly involved in the reconciliation of Indigenous Australian’s throughout the 1980’s – 1990’s. Eddie Mabo was born on the 29th of June 1936 on Mer Island

Scientific Status of Learning Styles Theories †MyAssignmenthelp

Question: Discuss about the Scientific Status of Learning Styles Theories. Answer: Introduction: Social class can be defined as the categorization of the people as per their choices and their standards. As per the article, social class is developed by the material resources that are owned by the individuals. In this article, the author has examined the impact of the class in the behaviour of the people. Less of resources with the people and lower rank in the society results in constraints for the social class of the people while abundance in resources with the people elevated their rank in the society and thus provide freedom to the upper class individuals in the society. In this article, 9 hypotheses have been developed regarding social class. It has been analysed that lower class people who are poor have to be face the external social influences such as less safe neighbourhood, job instability, fluctuation in the resources and social opportunities. There are two conditions that have been explained in the article related to the social classes. The first condition is solipsism. It is the situation that has been faced by the upper class people. It can be defined as the individualistic orientation to the environment of the people motivated by internal states, goals and emotions. The second condition is contextualising that is faced by the lower class people. This situation is defined as the external orientation to the environment that is motivated by outside threats and other individuals. This is the article that explains the effects of references groups and its meaning by the study of crowd funding sector. It has been analysed that despite of being is much popular, this sector of crowd funding is experiencing declined stage. This is the because of herd behaviour of the people and the impact of the reference groups over the decisions of the people. The literature in the article suggests that the decisions of funding are made following the decision of the crowd. Nay of the negative explanation of the situation and the externalities by one of the clients results in negative behaviour of other people as well. Funders are the people who are buyers as well as the investors at the same time thus the decision of funding are very crucial in nature. Further investigation in the article shows that different reference groups in the market delivers different types of social information to the people and the complexities of the product results in uncertainties given by the referen ce groups. The article suggests that making use of the different types of reference groups or making the buying decision. The dependency of the decision of reference groups increase when the customers have less knowledge of the products in this industry. A past study that has been conducted in this context suggests that there are only one important reference groups and that is peers. While there are some other reference groups also such as crowd, friends, experts etc. it has been concluded that reference groups do affect the buying decision of the customers but it also develops uncertainties and it is always true for making the decisions. It is the article that is based on motivation of the employees to buy the products online. The author initiated the article with the introduction that explains the background and the theory of electronic shopping and the motivation that pushes the customers to make use of online carts. The literature also discusses about the areas of entertainment, pricing, shopping organisation etc. a set of hypotheses has been made as per the literature of the article. Further, the author has discussed that online survey method to conduct the research. Some of the researchers have recruited some of the survey participants thorough online national consumer panel. The sampling frame of the research includes the adults who shops online frequently and made some of the purchases online in last six months. After the survey, the author described the characteristics of the sample, the data analysis parts and then explained the results of the research. The last part that is the further research and the limi tations part suggests that the sample of the research was only from the US and further research can be conducted o other people also because the type of motivation that affects the decision may vary from one place to another. The discussion of the report suggests that there are two type of motivation that affects the consumers such as utilitarian and hedonic motivations. The model that has been proposed that frequency of online shopping depends on intent to make the online purchase, seeking promotion, entertainment value and intent to organise the items.Customers perception and attitude towards service quality in multinational banks in India This is the research that deals with understanding the perception of the customers towards the services that has been offered by the multinational banks. This is the study that has used SERVQUAL dimension model. Survey has been conducted on the Indian customers and their perceptions has been analysed that multiple regression technique has been used by the author. The SERVQUAL model has been used in this analyse because it provides five perceived service quality attributes such as tangibles, reliability, responsive, assurance and empathy. It has been analysed that prior experiences of the customers affect the perception of the people towards the services they have getting from the banks. In general sense, it can be identified that the experienced of the service that has been experienced by the customers forms the basis of the perception of the customers. If the experience is negative, the customers may have negative perception while if the experience has positive elements then they de velop positive perception of the service they get. This is the article that directly tests the impact of personality and the cognitive style on the measures of use of internet for shopping or e buying. The results of the article or the research suggest that it is the personality that affects the intent to use internet and not the cognitive style. As per the author, personality can be defined as the set of the characteristics and traits that determines the people, their thoughts, actions and feelings. Many traits of the people can be identified by this study has considered the Big five traits to identify the personality factors of the people such as extraversion, neuroticism, openness to experience, consciousness and agreeableness. The reason of selecting these personality traits is to examine the direct impact of the personality of the people on the use of internet and other information tools. Opposing the Big Five personality dimensions directly against cognitive style instruments such as the Meyers-Briggs Type Indicator will inform this debate. Survey method has been such to collect the data of MBA students as they are the perfect sample for the study. Data has also been collected from undergraduate students. T test has been used to analyse the data at the end. After conducting the t- test, author has discussed the overall topic and the limitations of the research have been discussed. These limitations can be used to make the improvements in the further research. The Scientific Status of Learning Styles Theories Learning can be defined as the ability of the individuals to grasp the things or the information that is readily availed in their surroundings. As far as the article is considered, it is the article that deals with various learning theories as different people found to be learning the things differently. The articles suggest that there are different theories of learning. These theories provide the ways in which the people can think and learn different things. It has been analysed from the article that learning is not the differences in the abilities of the people but it is preferences of processing the information that has been received by an individuals. There are different learning styles and each theory have its own type of taking the information. It has been suggested in the article that there are some people who can learn easily by viewing the videos and such learners are called visual learners while some can easily learn by listening the information and thus are called audio le arner. This is the article that suggests that as various students have different preferences to take the information, thus the educators have to keep in mind that the relevant method of teaching needs to be used for educating them. In terms of consumers as well, the brands have to inform the people in w way that can help the consumers to learn the things easily. References: Kraus, M. W., Piff, P. K., Mendoza-Denton, R., Rheinschmidt, M. L., Keltner, D. (2012). Social class, solipsism, and contextualism: how the rich are different from the poor.Psychological review,119(3), 546. Lei, Y., Yayla, A. A., Kahai, S. (2017, January). Guiding the Herd: The Effect of Reference Groups in Crowdfunding Decision Making. InProceedings of the 50th Hawaii International Conference on System Sciences. Close, A. G., Kukar-Kinney, M. (2010). Beyond buying: Motivations behind consumers' online shopping cart use.Journal of Business Research,63(9-10), 986-992. Khare, A. (2011). Customers perception and attitude towards service quality in multinational banks in India.International Journal of Services and Operations Management,10(2), 199-215. McElroy, J. C., Hendrickson, A. R., Townsend, A. M., DeMarie, S. M. (2007). Dispositional factors in internet use: personality versus cognitive style.MIS quarterly, 809-820. Willingham, D. T., Hughes, E. M., Dobolyi, D. G. (2015). The scientific status of learning styles theories.Teaching of Psychology,42(3), 266-271.